| "Web development encompasses many stages i.e. | | | | photographs, texts, clippings, audio and video are also |
| Planning, Analysis, Web design, Implementation, | | | | included, as per the requirements. Flash helps in |
| Promotion and Innovation. Each of these stages | | | | animation that gives an identity to a website. Visual |
| requires use of different sets of tools and | | | | Basic is the most common language for scripting and |
| professionals with varied skill sets. | | | | SQL with other database engines are used for |
| Planning and Analysis don't require as many software | | | | database management on the website. To create |
| tools as the experience of the web master or project | | | | Search Engine Optimized content, tools such as |
| director. They need working knowledge with all | | | | Overture are used. Once the most popularly searched |
| aspects of server and database. Familiarity with | | | | words in your industry are identified and short-listed, |
| Operating Systems and the Internet server applications | | | | the content creators write content using these search |
| are required. Experience with IP networks, | | | | words. This ensures that your website lists high in the |
| programming languages and database development | | | | search engines and directories. |
| are also essential. The two most common Operating | | | | In the Implementation stage, the website is |
| Systems used are Windows NT/2000 and Unix, | | | | implemented and tested on various browsers. Any |
| although many also use Linux. Most commonly used | | | | functional errors, if found, are corrected. The Promotion |
| Internet programming languages include PERL, CGI, | | | | and Innovation stages, help in marketing a website. |
| ActiveX, ASP, and Java among others. | | | | Pay-Per-Click Search Engine Promotion, Loyalty |
| In the next stage of Web designing, tools such as | | | | Programs, Email Campaigns and Online Games are |
| HTML Meta tags, JavaScript, CGI, Macromedia Flash, | | | | some tools used for website promotion. Tools such as |
| Macromedia Dreamweaver and Adobe Photoshop | | | | site statistics software and reporting from site |
| are used. Web templates, graphic designs, | | | | searches let you know what exactly your visitors are |
| photographs, texts, clippings, audio and video are also | | | | looking for. The content and marketing strategies are |
| included, as per the requirements. Flash helps in | | | | then adjusted accordingly. A website also needs to be |
| animation that gives an identity to a website. Visual | | | | maintained and continuously evaluated and updated |
| Basic is the most common language for scripting and | | | | with respect to content, presentation, layout and |
| SQL with other database engines are used for | | | | technical aspects. |
| database management on the website. To create | | | | Use of good web development tools ensures that |
| Search Engine Optimized content, tools such as | | | | your pages have good content, Meta tags, a high link |
| Overture are used. Once the most popularly searched | | | | popularity score, appropriate keywords and visual |
| words in your industry are identified and short-listed, | | | | appeal. Although web development tools are essential, |
| the content creators write content using these search | | | | it also takes a seasoned team of programmers, |
| words. This ensures that your website lists high in the | | | | graphic designers, content creators, consultants and |
| search engines and directories. | | | | marketing staff to work in tandem to create a |
| In the next stage of Web designing, tools such as | | | | technically sound, visually appealing and highly functional |
| HTML Meta tags, JavaScript, CGI, Macromedia Flash, | | | | website. A well-planned site, apart from being high in |
| Macromedia Dreamweaver and Adobe Photoshop | | | | functionality, is also easy to re-design or alter, at a later |
| are used. Web templates, graphic designs, | | | | stage. |