| "Web development encompasses many stages | | | | clippings, audio and video are also |
| i.e. Planning, Analysis, Web design, | | | | included, as per the requirements. Flash |
| Implementation, Promotion and | | | | helps in animation that gives an |
| Innovation. Each of these stages | | | | identity to a website. Visual Basic is |
| requires use of different sets of tools | | | | the most common language for scripting |
| and professionals with varied skill | | | | and SQL with other database engines are |
| sets. | | | | used for database management on the |
| Planning and Analysis don't require as | | | | website. To create Search Engine |
| many software tools as the experience of | | | | Optimized content, tools such as |
| the web master or project director. They | | | | Overture are used. Once the most |
| need working knowledge with all aspects | | | | popularly searched words in your |
| of server and database. Familiarity with | | | | industry are identified and |
| Operating Systems and the Internet | | | | short-listed, the content creators write |
| server applications are required. | | | | content using these search words. This |
| Experience with IP networks, programming | | | | ensures that your website lists high in |
| languages and database development are | | | | the search engines and directories. |
| also essential. The two most common | | | | In the Implementation stage, the website |
| Operating Systems used are Windows NT | | | | is implemented and tested on various |
| 2000 and Unix, although many also use | | | | browsers. Any functional errors, if |
| Linux. Most commonly used Internet | | | | found, are corrected. The Promotion and |
| programming languages include PERL, CGI, | | | | Innovation stages, help in marketing a |
| ActiveX, ASP, and Java among others. | | | | website. Pay-Per-Click Search Engine |
| In the next stage of Web designing, | | | | Promotion, Loyalty Programs, Email |
| tools such as HTML Meta tags, | | | | Campaigns and Online Games are some |
| JavaScript, CGI, Macromedia Flash, | | | | tools used for website promotion. Tools |
| Macromedia Dreamweaver and Adobe | | | | such as site statistics software and |
| Photoshop are used. Web templates, | | | | reporting from site searches let you |
| graphic designs, photographs, texts, | | | | know what exactly your visitors are |
| clippings, audio and video are also | | | | looking for. The content and marketing |
| included, as per the requirements. Flash | | | | strategies are then adjusted |
| helps in animation that gives an | | | | accordingly. A website also needs to be |
| identity to a website. Visual Basic is | | | | maintained and continuously evaluated |
| the most common language for scripting | | | | and updated with respect to content, |
| and SQL with other database engines are | | | | presentation, layout and technical |
| used for database management on the | | | | aspects. |
| website. To create Search Engine | | | | Use of good web development tools |
| Optimized content, tools such as | | | | ensures that your pages have good |
| Overture are used. Once the most | | | | content, Meta tags, a high link |
| popularly searched words in your | | | | popularity score, appropriate keywords |
| industry are identified and | | | | and visual appeal. Although web |
| short-listed, the content creators write | | | | development tools are essential, it also |
| content using these search words. This | | | | takes a seasoned team of programmers, |
| ensures that your website lists high in | | | | graphic designers, content creators, |
| the search engines and directories. | | | | consultants and marketing staff to work |
| In the next stage of Web designing, | | | | in tandem to create a technically sound, |
| tools such as HTML Meta tags, | | | | visually appealing and highly functional |
| JavaScript, CGI, Macromedia Flash, | | | | website. A well-planned site, apart from |
| Macromedia Dreamweaver and Adobe | | | | being high in functionality, is also |
| Photoshop are used. Web templates, | | | | easy to re-design or alter, at a later |
| graphic designs, photographs, texts, | | | | stage. |